Football fans come together to wish Tom, a young leukemia sufferer, well

We’ve been tracking visual engagement throughout the English Premier League season so far. Without doubt the image that has caught the imagination of most football fans on social media is this one of 7-year-old Tom, an Aston Villa fan, wearing a Villa shirt, who has leukemia. here’s My 7 yr old Son totally engrossed in the…

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Fly Emirates & Arsenal get their colours wrong

Arsenal’s new 2015-16 away kit of gold and blue, works well as a standout kit, but as shirt sponsors, Fly Emirates, should be disappointed by the choice of colour for the Fly Emirates logo against the gold shirt. Why? Simply put, in certain lighting conditions, especially during night games and where the weather is a little overcast…

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O2 reap reward of Thierry Henry popularity

At SnapRapid we track the visual engagement of Fly Emirates for Arsenal. Something strange occurred when analysing the visual feeds we track on social media a couple weeks back. Thierry Henry made a sudden rise to the top of most popular images for Arsenal for at least a couple days. Why? It was his 38th Birthday….

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